Weekend

Founded in 2007 in Estonia by Taavi and Merlin Laeks as a single shop shoe retailer, Weekend has grown into a leading omnichannel footwear and apparel business in the Baltics with an ‘online first’ mindset. It currently operates 13 large-format physical stores in Estonia and Latvia and has a rapidly growing online channel across the Baltics.

Weekend’s strategy is based on its strong omnichannel presence and scalability of the business model. In 2021 the company’s total revenue will reach €26 million with a year-on-year growth rate of over 50%.